AdsTracker

The Challenge: Fragmented Tracking and Lost Attribution

As a marketing or growth team, you manage campaigns on Facebook, TikTok, LinkedIn, Google Ads, Snapchat... Each platform has its own tracking system, its own metrics, and you lose the big picture. Signals are lost, attribution is incomplete, and you no longer know which channel is really performing.

With cookie restrictions, iOS 14.5+, and new GDPR regulations, client-side tracking is losing effectiveness. Advertising platforms lose up to 60% of conversion signals, directly impacting your ROAS and your ability to optimize campaigns.

The Solution: AdsTracker

AdsTracker is the complete platform that unifies server-side tracking, multi-platform purchasing and consolidated attribution. Unify Facebook, TikTok, LinkedIn, Google and Snapchat in a single interface and regain complete visibility on your performance.

How Does It Work?

• 1. Connect your sources (5 min): Facebook CAPI, TikTok Events API, Google Ads, LinkedIn, Snapchat
• 2. Map your events (guided): Ready-to-use schemas, real-time validation, integrated QA
• 3. Launch your campaigns (multi-platform): Multi-channel creation and duplication, unified budgets
• 4. Measure and optimize (automatic): Consolidated attribution, anomaly alerts, budget automations

Key Features

Server-Side Tracking

Our server-side tracking system captures every critical event with 98% accuracy. Native connectors for Shopify, Segment, GA4, plus webhooks to integrate any source. SHA-256 hashing, automatic deduplication, real-time processing with less than 250ms latency.

• Native connectors + webhook for all your sources
• SHA-256 hashing for data security
• Automatic event deduplication
• Real-time: <250ms latency
• Accuracy: up to 98% event matching

Multi-Platform Purchasing

Create, edit and deploy your campaigns across multiple platforms from a single interface. Multi-channel templates, unified audience management, consolidated budgets. Save 3 hours per week on campaign launches.

• Multi-platform creation and duplication
• Reusable multi-channel templates
• Centralized audience management
• Unified budgets and automatic rules
• 3x faster to launch campaigns

Analytics & Consolidated Attribution

Real-time dashboards with unified view of performance by channel, campaign and device. Consolidated multi-touch attribution, dynamic filters, exports to your favorite BI tools.

• Real-time dashboards
• Consolidated multi-touch attribution
• Dynamic filters by channel, campaign, device
• CSV/BI exports (Tableau, Power BI, Looker)
• Unified view of all your platforms

GDPR Compliance & Security

Designed for legal and data teams. SHA-256 hashing, consent mode, EU storage, DPA available. Encryption in transit and at rest, granular permissions, SLAs for Enterprise.

• GDPR & integrated consent mode
• DPA on request
• Guaranteed EU storage
• SHA-256 hashing of personal data
• Encryption in transit & at rest
• Granular permissions and audit logging

Native Integrations

Ready-to-use connectors for all your platforms and tools:

• Facebook CAPI (ready to use)
• TikTok Events API (ready to use)
• LinkedIn (Beta)
• Google Ads (ready to use)
• Snapchat (Beta)
• Shopify (ready to use)
• Segment (ready to use)
• GA4 (ready to use)

The Results

Our 120+ clients in production manage more than €120M in advertising spend per year. Average ROAS across all verticals is 4.3x. We process 180M events per day with latency under 250ms.

"We unified our tracking and reduced acquisition cost by 32% in 8 weeks." - Camille Dupont, CMO NovaCommerce

"Server-side tracking restored Facebook and TikTok attribution. Our ROAS increased by 41%." - Julien Martin, Head of Growth LeadFlow

"Multi-platform purchasing saves us several hours per week launching campaigns." - Sarah Cohen, Paid Lead GrowthWorks

Immediate ROI

With AdsTracker, you restore lost signals, reduce your CAC by 28% on average and automate your advertising operations. If you spend €50,000/month on advertising and reduce your CAC by 28%, you save €14,000/month. The cost of the platform? From €89/month.

• Return on investment: immediate
• Time saved: minimum 3h/week
• CAC reduction: -28% on average
• Incremental ROAS: +35% thanks to restored attribution

Three Plans For Every Need

We offer three plans adapted to your business size:

• STARTER (€89/month): To get started, up to 3 platforms, 2M events/month, email support
• GROWTH (€249/month): For multi-channel marketing teams, unlimited platforms, 25M events/month, alerts & rules, chat support
• ENTERPRISE (custom): For high volumes, SLA & SSO, extended retention, advanced role/permission access, DPA & advanced compliance

14 Days Free Trial, No Card Required

We're so confident in our solution that we offer a 14-day free trial, no credit card required. Test AdsTracker with your real campaigns and see the difference.

• 14 days free trial, no card
• Accompanied onboarding for Growth & Enterprise
• Personalized recommendations by use case
• Dedicated support during trial

Centralize tracking, launch faster, measure better. Let's schedule a 30-minute call to discuss your situation and see how AdsTracker can integrate into your marketing stack.

• 📧 Email: contact@fidus-ia.com
• 📱 Phone: +336.24.58.65.41
• 🗓️ Or book your slot directly on our calendar